#306 Mail-Right Show: Real Estate Agent's Effective Local Branding Is All Important

With Special Guests Tonya Eberhart & Michael Carr

ABOUT BRANDFACE:

BrandFace® is a book series, speaking series, and personal branding program for real estate professionals who want to STAND OUT from their competition and attract their ideal customers so they can become recognized and sought after real estate authorities. Tonya Eberhart & Michael Carr are the partners behind BrandFace. Their mantra is, "People don't do business with a logo. They do business with a person."

Our mission is to help entrepreneurs, business leaders, and real estate professionals become the face of their business & a star in their industry. We help them discover (and get recognized for) their unique point of differentiation so they can upstage, out-market, and out-sell their competition.

PARTNER INTRODUCTIONS:

Tonya Eberhart is the founder of BrandFace® and Branding Agent to Business Stars. She’s also the author of four books on personal branding. Tonya’s humble career began while selling vacuum cleaners door to door to pay her way through college. That led to a job in radio, where she observed local business owners who were featured in their own advertising and positioned as local celebrities in the market. That’s when she realized the power that personal branding has on a business. Almost two decades and many successful brands later, she founded BrandFace®, a personal branding firm consisting of a book series, speaking series, and personal branding program that is designed to help real estate agents differentiate themselves.

Michael Carr is America’s Top Selling Real Estate Auctioneer and the Abundant Life Broker. During his 28 years of experience, he has been actively involved in over 78,000 transactions and licensed in as many as 31 states in the continental U.S. as a broker and an auctioneer. Michael first met Tonya in 2013 when he became a client. He immediately put her exclusive personal branding concepts to work at his own brokerage, and as a result, his real estate business quadrupled over the next year and continues to grow in recognition, revenue, and recruitment. On the heels of that success, they decided to co-author BrandFace® for Real Estate Professionals, which became the #1 international bestseller on Amazon. And today, he is a partner and the COO of BrandFace®.

Their mantra is, “People don’t do business with a logo. They do business with a person.”

www.BrandFaceRealEstate.com