#364 Mail-Right Show: Real Estate Landing Pages That Actually Convert
Wishing your website could do a better job capturing leads? The perfect real estate landing page captures short attention spans and takes advantage of that tiny window available to convert a visitor into a lead. But what kinds of page elements, content offerings, and designs encourage visitors to offer up their contact information?
Start the show with general discussion points connected to the global key things that make great landing pages.
#1 - Home Valuation Landing Page
Home valuation landing pages give property owners an estimate of their home’s value for free. To be fair, a small cost is involved: Site visitors must share their contact information. These leads are especially valuable because now you know these site visitors are at least considering selling their homes.
#2 - Property Search Landing Page
Prospective buyers use property search landing pages, help leads look for available properties, and set up custom alerts. The cost of accessing these tools? Contact inf
#3 - . Coming Soon Landing Page
Coming soon landing pages, are ideal for buyers, especially in a hot market. Buyers give you their contact information in exchange for early access to the photos, details, and pricing of a property about to hit the market.
#4 - Community Guide Landing Page
Like this one by Luxury Presence, the community guide landing page is one of our favorites because it conveys your value proposition to your farming area.
#5 - Exclusive Buyer or Seller Content Landing Page
Offering helpful guidance in exchange for contact information is a tried-and-true approach for a reason. Real estate transactions are complicated, which is why offering a resource that hits on consumers’ pain points is a great way to start a client relationship and highlight your value as a trusted adviser.
StreamYard Link - https://streamyard.com/kxa5ms6u7n
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The Hosts of The Mail-Right Show
Jonathan Denwood & Robert Newman
https://www.mail-right.com
775-372-6322
https://www.facebook.com/mailrightusa
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Robert Newman
InboundREM
https://inboundrem.com
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